Unforgettable Fragrances Made in Italy

The Iconic Collection represents the future of fragrance. It is unlike anything that ever was or will be. Driven by the belief that fragrances are about feeling a connection, Bernini Beverly Hills created a series of iconic scents that come to life through individualized experience.

Scent, emotion, and memory are closely intertwined. 75% of our emotions are affected by scent, which is 100-times more memorable than sight, sound, or touch.

 The Iconic Collection crosses all gender and age boundaries, allowing everyone to express emotions through scent. Each fragrance is designed to elicit a rainbow of emotional responses to mark life’s memorable moments with a signature aroma. 


Iconic Bernini Beverly Hills & Iconic Bernini Platinum Original Have Arrived


Limited Release Iconic Fragrances of the Future


Reserve Future Iconic Fragrances at Special Pre-Order Pricing